Catchy dating email subject lines

Cook company paid attention to that simple fact and based their email subject line on it.They asked not to throw away the pumpkin and offered supper pumpkin recipes in their Halloween email campaign.Using them in your subject lines, you will not only attract users’ attention, but also create the feeling that the information you are going to provide in the email is unique and will work as a real lifehack for them.For example, Top Shop used this approach to talk about three different styles to wear one blouse.

Use popular song lyrics or well-known quotes from movies to build your unique subject line.Allusion is a literary device which refers to a historical, mythological, political or any other well-known fact which took a toehold in the language.Marketers often use this figure of speech in naming, but you can also successfully imply it for email headings and subject lines.Here are three simple steps you can follow to create an allusion-based subject line: Choose only those words, slogans and proverbs that relate to your target audience not to sound confusing.Banana Republic, for example, plays with the name of the brand and a famous idiom “going bananas,” which comes from the American college slang, to make the email relevant to the young audience the company is targeted at.

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